Damm launches a new beer, called Bohemia, to celebrate its 150th anniversary

BarcelonaThe Catalan brewery Estrella Damm has just announced the launch of a new beer, Bohemia Reserva 150, named after the original brewery. "It's intense and balanced," they explain, and it's already available on their website; it will be in supermarkets in the coming weeks. The new beer will feature the new logo, which highlights the number 150, and its design was inspired by Damm's first labels from the late 19th century. Bohemia is a beer lager Slow-aged beer, crafted with barley malt, rice, and hops—100% natural ingredients—and subjected to a prolonged maturation process that allows it to achieve great depth and balance. According to its creators, it is perfect to accompany meats and stews, fried foods, cured meats, aged cheeses, or oily and smoked fish.

In addition to this new development, Damm also announced a comprehensive program of activities planned throughout the year. These include the opening of the Immersive Space at the Old Damm Factory, where visitors can explore the brand's history, linked to master brewer August Kuentzmann Damm and his cousin Joseph Damm, who moved from Alsace to Barcelona to make beer.

Another activity being promoted by the brewery, which has an active factory in El Prat de Llobregat, will take place in the Parc del Fòrum, where they will perform The 150th anniversary celebrationwhich will bring together the most prominent bands on the Catalan music scene. The celebration will also extend to other parts of the country, such as the Balearic Islands and Castellón, and to Andorra, with 50 concerts between September and October.