Parade of famous lovers for Coachella: has a love affair begun between Kendall Jenner and Jacob Elordi?

BarcelonaApparently, it is a music festival. But, if we are honest, Coachella is much more than that nowadays. This veteran Californian desert festival has become a physical hub for brands and media attention thanks to its instagrammability, which greatly surpasses what happens there from a musical point of view. If not, you only need to look at how many news items related to this festival you have seen in the last week and, above all, how many of them were about music. There are no further questions, Your Honour. In this absolutely commercial magma, in which brands from all over the world pay between half a million and one million dollars to have a stand there, and in which these same firms pay up to $20,000 per day for a billboard on the road from Los Angeles to the festival grounds, a Kardashian couldn't be missing, grabbing attention. As often happens when there are spotlights, flashes, and excited algorithms, one of the world's most famous sisters – or sometimes all of them – has become global news. In this case, the lucky one has been Kendall Jenner, who, so we all understand, is the model Kardashian, who went there last weekend.

As has transpired, this 30-year-old young woman will be one more among the almost 600,000 people who will circulate this year through the enormous festival grounds, which is about 10-12 times larger than Barcelona's Primavera Sound. However, certain things set her apart from the rest. The first is that she didn't pay anything to go – because when you're rich, everything helps you get richer, especially if you live in a capitalist system – and the second is that she had the company of none other than Jacob Elordi, one of the most desired men in the cinematic landscape for quite some time and on an upward trajectory, as if before only girls desired him, over time I notice that mothers have also fallen in love with him. And on some occasions, I would dare to say, even fathers too, albeit more secretly.

With Bieber in the background

Although many media outlets have reported on the coincidence and proximity of the actor and the

Although many media outlets have reported on the coincidence and proximity of the actor and the celebrity in the vip area of Coachella, there are no clear photos confirming that there was abundant affection. And this, despite some even defending that there was a kiss... Perhaps this encounter would have passed without much ado if it weren't for the fact that this pair of mass idols already raised certain suspicions at this year's Vanity Fair post-Oscars party, where some sources reported that they were seen getting along very well. Much better than could have been foreseen.

Two bachelors?

All of this also wouldn't have much basis if it weren't for these two visitors

In Jenner's case, things are clearer. Since she broke up with our world-loved Bad Bunny, we haven't known of a replacement. And this girl is quite a catch in Los Angeles, where dating a Kardashian can mean never having to work again. Or, put another way: being able to work at the very well-paid profession of being famous for the rest of your life. In fact, Kendall Jenner's single status was much talked about during the last halftime of the Super Bowl, where her ex was triumphing globally while she was captured with a melancholic look from her VIP box. And yes, she's always in VIP places even if her presence at that event makes no sense. She is VIP even if she doesn't want to be. Surely, if she went down to the court, security would throw her out because they couldn't handle her not being VIP. The same thing would happen to us if we went to the VIP area, you know.

We will see if this second weekend of Coachella there is a repeat of the supposed couple Kelordi, which is what they will have to start calling them in the USA, as happened with Brangelina or Benifer. At the first call, Kendall went with her sister Kylie –the younger Kardashian, who is also a makeup entrepreneur– and with her boyfriend, actor Timothée Chalamet. Because in this family, no one ever falls in love with the Amazon delivery person. Their boyfriends are always famous, which leads us to think that it could make sense for Kendall to be interested in Elordi, who besides being famous is appetizing.

Desert fauna

During the first days of the festival, other relatively recent pairings have made their way through the dust of the world's most coveted desert. Among those present have been former Canadian Prime Minister Justin Trudeau and singer Katy Perry, who are living their teenage dream, a song she sang when she was successful. He, we don't know if he's having a midlife crisis at 55 or if it's because after a lifetime of keeping up appearances because he lived off politics –he has now divorced and left the institutional sphere– he has decided to make up for lost time. Whatever the case, dressed in jeans and a cap worn backwards, he was seen very happy eating some noodles next to his girlfriend, who has also recently divorced from one of those very handsome men who are too hard to maintain. We also don't know if going to space changed her outlook on life, but she seems very relaxed and happier than ever. It may also be that she has already resigned herself to not being a pop diva and dedicates herself to living off royalties. That must be very good for mental health.

In the VIP area of the first weekend of Coachella, Bad Bunny was also there, whom Kendall perhaps wanted to make jealous with Jacob Elordi to see if there were any embers left from the fire they had. Beside her was Adele, whom we don't know if she went with her boyfriend, who is rich and is called Rich Paul. Don't confuse him with Ru Paul. If only Benito Antonio and Adele had started something there. I couldn't adore this union more. And, to finish, Kim Kardashian and her current love, the pilot Lewis Hamilton, another celebrity for this family's collection, did not go unnoticed. They were all covered up so they wouldn't be recognized or filmed because they are discreet. The typical discreet people who go to the place with the most cameras in the world. LOL.