Barcelona New Economy Week connects key sectors of the new economy to generate opportunities.

BarcelonaBarcelona is an ideal territory to promote the creation of hubs technological solutions that accelerate the digital transformation of any economic sector. Specialists emphasize that Barcelona has key ingredients such as location and connectivity, the ability to attract specialized talent worldwide, and a robust entrepreneurial ecosystem that not only facilitates the establishment of these hubs in the territory, but also sweetens it, promotes it and facilitates it to offer new opportunities.

According to the report promoted by Mobile World Capital in collaboration with ACCIÓ, Barcelona has a total of 96 global technology development centers. The impact for Catalonia and the rest of the country is significant. According to the Tech Hubs Overview report, 13 new centers will be opened during 2024. hubs international digital technology companies in Catalonia, an autonomous community that already has 160 digital ecosystems within its territory, generating an economic impact of €2.879 billion.

The Barcelona Free Trade Zone Consortium (CZFB) plays a key role in this context, leading the industry's innovation and digital transformation. Its flagship event, Barcelona New Economy Week (BNEW), is a clear example of how to merge the physical and digital worlds to shape the future of the global economy. The event will be held from September 29 to October 2 at DFactory Barcelona, ​​​​the unique building that has emerged as the internationally renowned Industry 4.0 ecosystem, where collaborative innovation, cutting-edge technological advances, and transformative ideas converge.

Throughout its five previous editions, BNEW has accumulated figures that not only represent the entire professional flow dedicated to the convergence of technologies and actions, but also show the interest of both the private and public sectors in continuing to advance towards a more digital, sustainable and efficient model: 60,752 attendees, 2,502 startups participating technology companies and up to 1,394,820 views on the YouTube channel of each of the sessions held so far.

A hybrid format

The sixth edition of BNEW will maintain its hybrid format, with the broadcast of all content in streaming and the celebration of initiatives of networking Both digital and in-person, the event will connect seven of the main sectors of the new economy: Aviation, Health, Digital Industry, Talent, Sustainability, Mobility, and Experience. The event will once again feature a comprehensive knowledge program addressing pioneering advances and new technologies applied to different sectors such as health, aviation, and talent, as well as sustainable initiative projects developed through the digital industry in various areas such as mobility. More specifically, the content program for the Sustainability, Mobility, and Talent verticals will take place on Monday, September 29th and Tuesday, September 30th, while the sessions for the Digital Industry, Health, and Aviation verticals will take place on Wednesday, October 1st and Thursday, October 2nd.

Among the topics that will make up the program are some such as pioneering advances in treating neurological diseases, telemedicine, sports medicine, climate resilience, the blue economy, the bioeconomy, cyber resilience, the quantum revolution, the transformative role of robotics, smart cities, smart mobility, society 5.0, women who transform aeronautics, air corridors for drones, eco-flights, the application of Artificial Intelligence in human resources, talent in generation Z and the soft skills in the digital age, among others.

"The essence of BNEW is precisely its ability to connect different, seemingly unrelated sectors, such as aviation and healthcare, or mobility and talent, to understand the trends in each vertical; but above all, to create debate, establish relationships, and generate synergies, with the goal of enabling entities and companies from different fields to collaborate." Navarro, Special State Delegate to the Barcelona Free Trade Zone Consortium.

Over four days of celebration, BNEW will bring together nearly 320 top-level national and international speakers, totaling 100 hours of content distributed across 66 panels, debates, and sessions. Therefore, the event is once again committed to maintaining its hybrid format, with all content broadcast on streaming –so that it can be followed from different countries around the world– and making available to registered users the digital platform that will allow them to do so networking, with the possibility of exchanging messages, contacts and scheduling meetings with the rest of the participants.

"This formula allows us to reach professionals from different economic sectors, various industries, small and medium-sized companies, large corporations, administrations and institutions at the same time. startups, who will actively participate in the content program. This makes BNEW a disruptive and innovative event that embraces the possibilities, new forms, and economic paradigm shift offered by new technologies," emphasizes Blanca Sorigué, general director of the Barcelona Free Trade Zone Consortium.

This event provides a platform for the exchange of innovative ideas and the implementation of strategies that drive technological development, operational efficiency, and sustainability in various fields. This year, the platform will also feature BBot, the virtual assistant developed with Artificial Intelligence, where users can ask any questions they may have about the sixth edition of the event.