Businessman Andy Byron caught red-handed cheating on his wife at a Coldplay concert.

BarcelonaThe latest video to go viral on social media features two people: Astronomer's entrepreneur, Andy Byron, and the company's head of human resources, Kristin Cabot. Both are married, but at a Coldplay concert it was clear they are in a relationship, at least a loving one. During the band's performance last Wednesday in Massachusetts, the kiss camera The video focuses on the couple embracing in a very romantic pose. In the video, when they both realize they're being projected, they abruptly separate: he leaves the frame and she remains with her back to us, in a reaction that has generated dozens of mems on social media.

"I hope we didn't do anything wrong. Either they're having an affair... or they're just very shy," the Coldplay singer said when he saw the couple's reaction. This Thursday, Byron issued a statement in which he apologized to his family, his team, and especially his wife. "What I thought was going to be a night of music and joy turned into a deeply personal mistake that led to a very public exposure," said the businessman, who has taken some time away from the company "to reflect and take responsibility."

In the statement, Byron specifically criticized Coldplay for the consequences of the images. "What should have been a private moment has become public without my consent. I respect all artists, but I hope we reflect on the impact of turning another person's life into a spectacle," the businessman stressed. Byron is CEO of Astronomer, a technology company based in New York.