TV3 does not learn the lesson from the fires
A year ago, TV3 reacted late and badly with the coverage of the Paüls fire that affected different municipalities in Baix Ebre. With more than 2,800 hectares burned, nine municipalities confined and with the fire out of control, the public television did not pay enough attention to the fire, especially during the most critical night. In an exercise of cynicism, the channel premiered that evening the series Delta Aquaterra, a suspense thriller that showed the landscapes of that territory, covering up the most tragic reality that was being suffered in those regions. One year later, we cannot say that the network has learned its lesson or has demonstrated informational action protocols in cases like this, unfortunately predictable at this time of year. At midday, there were still 1,200 hectares burned in the Gavarres massif and more than fifty thousand people confined in seven towns, but after Telenotícies, the recipe for Cuines's rice dish was not missing. We also didn't miss Com si fos ahir and, even less so, El paradís de les senyores, because the country is burning, but we need to know about the fashion department store's troubles in Milan.The monitoring of the fires fell to 3CatInfo, which split the screen to keep the images of the fire on the left side to offer the sensation of continuous information. At all times, live connections were made with the dispatched teams, interviews with the mayors, and statements from the authorities. Of course, incorporating the latest information on the Andic case. At quarter past seven in the evening, a caption warned on screen that there was a detainee related to the fire. With the start of La selva, in the afternoon, TV3 reactivated the information on the fires and extended the program's broadcast until the time of the Telenotícies. Atrapa’m si pots and Està passant were cancelled to prioritize last-minute live information. The format of the afternoon magazine was maintained and Xavier Grasset, mobile in hand, strengthened the connections with the different critical points, and interviews with mayors and experts to analyze the context. All this was enlivened by the usual collaborators of the round tables to fill in the service information. But they did not give up some of the planned content. In the midst of this scenario, some pastry chefs still presented us with cakes to welcome the Tour de France and did a bit of gossip with the Andic case. On La2 Cat, L’Altaveu by Danae Boronat offered a few connections from Empordà, without spoiling the celebration of the last day of the program. Between fire and fire, they explained to us how to care for plants when we go on vacation, how to prepare the car for the heat, and the team had a great time dancing to Sonia Madoc's summer song: they sang Voy a portarme mal with a shark and a penguin doing the choreographies. A little sense of seriousness doesn't hurt. On TV3, the Telenotíciesvespre had to arrive for it to seem like a first-division television.