The Florentinist press portrays itself on the front pages

I suppose Florentino Pérez's press conference will be taught in university departments on how not to handle crisis communication, as an example of the loss of perspective of those who have long been unpunished. The informational caciquism imposed by the president of Real Madrid – and by the powerful construction group ACS – shows interesting cracks, as Wednesday's front pages show. That Abc doesn't portray him well, after he stated he was cancelling his subscription to the newspaper, was to be expected. But it is also interesting to note that El Mundo calls this clumsy public intervention "hilarious" and says that Pérez appeared "incoherent" and "repetitive," two clear euphemisms to suggest senility. Marca, from the same editorial group, and which had traditionally bowed to his wishes, speaks on its front page of an "esperpéntica" (absurd/grotesque) appearance, emphasizes the lack of self-criticism, headlines it "Disconcert," and also highlights the worrying discursive waverings. Mundo Deportivo opts for "Delirant" (Delusional) which forces us to recall the recommendation to be careful with words that can deepen the stigma of mental health, and Sport writes "Royal Absurdity." Valle Inclán, certainly, must have been eating popcorn from his grave.

What, then, is left for the former subscriber of Abc? Apparently, the Prisa group. El País does no more than say that the press conference had been "unusual," and the sports newspaper As offers a front page that limits itself to uncritically conveying Pérez's words against his enemies. Little, considering how almost everyone else sees it. La Razón also omits the spectacle and Eduardo Inda continues to pay homage to him, with an editorial in O, Diario stating that the white president – or president in blank, one might say – "was telling the blunt truth." Be careful not to be accompanied by the violins of the Titanic.