The eclipse has been lasting for a long time

On Earth, it will be barely two minutes, but on Planet Journalism, the clickbait moon has long since settled right in the middle of the sunbeam of critical thinking. This need to try to capture the audience's attention with "content" – a terrible word when it displaces information– leads you to stumble upon headlines like “Experts agree: this is how you should dress to observe the solar eclipse” (El Español). Or also: "If you are going to see the eclipse on August 12, there is a dress code: «In the dark, orangey-red colors will disappear»" (Infobae). If I wear orangey-red, can I be seen through? Will my insides be visible? Well, I wouldn't like that; neither would I, it seems, anyone else. Then we have pieces like “What nobody is telling you about the solar eclipse” (La Razón). Spoiler: there are a dozen similar headlines and, to no one's surprise, they explain things that you can also find in the other 22,374 articles that have been written on the subject.

Other media exploit the ancestral fear of unusual natural phenomena. TV Azteca headlines read “Nostradamus's worrying prophecy about the great solar eclipse,” but don't worry, because inside, the text admits that “There is no direct evidence that Nostradamus predicted this specific eclipse,” and there is no trace of the alleged and worrying prophecy. Or “Tremble, the total solar eclipse is coming: from fear of the end of the world to anxiety about radiation” (Abc). But, at least, it has science behind it, because the landscape is full of (let's say) news like “What the solar eclipse holds for you, according to your sign and ascendant” (La Nación). I hope it holds an extra dose of patience for us Aries: just thinking that next year's will be “the eclipse of the century” makes me start wishing Nostradamus was right for once, damn it.