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Cideyeg is committed to state-of-the-art machinery and mini-format packaging

The leading company in premium and sustainable cardboard packaging, specializing in the graphic arts and printing industry for consumer brands, is adapting to new market demands.

The Cideyeg plant, in Terrassa.
Redacció
01/11/2025
3 min

BarcelonaA consumer takes four seconds to decide which product to buy. During this decision-making process, various factors are considered, and one of the most significant is its packaging. Cideyeg Packaging, a family business with over 60 years of experience and leadership, specializes in the printing and production of packs They manufacture cardboard packaging for premium and mass-market brands with a certified environmental commitment. With the aim of leading the graphic arts industry and providing compact cardboard solutions for sectors such as high-end cosmetics, perfumery, pharmaceuticals and parapharmaceuticals, and gourmet food, they have recently invested in state-of-the-art machinery, becoming the first company on the Iberian Peninsula to have a complete printing facility in partnership with Heidel. Furthermore, they have also focused on small-format packaging in response to new market demands, demonstrating their loyalty to their clients and their ambition and strategic vision. packaging Mini, besides following market trends, complies with European 2030 regulations to minimize raw material waste (cardboard).

More precise finishes

The company's strategic investment has been the Heidelberg Speedmaster XL 106 Peak Performance, which provides exclusive finishes with metallic effects and original varnishes on folding cartons, and a cold transfer module that increases the recyclability of these metallic pigments. It also allows for high-volume printing at speeds of up to 21,000 sheets per hour and more efficient, continuous operation.

This is one of the most advanced printing technologies on the market because it includes greater autonomy and the incorporation of artificial intelligence, resulting in up to 25% fewer errors during production. "We reduce waste, optimize resources, and are committed to more responsible processes," says Cideyeg, one of the first companies to incorporate XL machinery into its production plant.

The result of this investment can be summarized as efficiency, reliability, and consistency in the production process, quality in the final product, and ensuring that all their products shine and offer a new experience before being opened by the consumer. This improved method provides a more dynamic and refined impression and also an opportunity to be better adapted to the challenges they already face. These demands increasingly require greater speed, higher quality, and a more immersive sensory experience than ever before. Therefore, Cideyeg Packaging emphasizes that "it's not simply about incorporating a new production line, but also about moving towards a more agile, precise printing model, prepared for the challenges of tomorrow." This action is part of a long-standing and trusting business relationship with Heidelberg, the company's technology partner, renowned for its high-end printing machinery. "Folding boxes reflect the value of the product, protect it, and facilitate its recognition; they are also as diverse as their contents," Heidelberg representatives point out, with a growing commitment to recyclable and environmentally friendly packaging solutions.

A shift towards wellness and personal care in mini format

Faced with changing consumer trends showing an increase in wellness and personal care products, coupled with greater consumer awareness, the company has decided to focus on offering solutions for packs in cardboard and mini formats, such as personal hygiene and travel items. The opportunity to test the product before buying it in its original size and the emerging need for recyclable, biodegradable, and easy-to-transport packaging are some of the current market demands, and Cideyeg is responding to them.

In this vein, Cideyeg Packaging has entered the market in this sector and invested in machinery that allows it to carry out packs Small format and high speed. This new approach represents an environmental improvement for everyone and allows for the creation of an exclusive consumer experience, while highlighting the authentic values of the brands with greater quality and a more luxurious feel in the final product.

At its production plant in Terrassa, the brand integrates the entire production chain without outsourcing any step, from design to delivery of the final product, as they have the necessary equipment and qualified professionals throughout the process. Furthermore, thanks to the use of certified materials, the installation of a 1,000-panel solar system on the roof, and the optimization of generated waste, negative environmental impacts are reduced, and ethical and sustainable values are promoted through a much smaller environmental footprint for everyone.

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