Celebrities

Sydney Sweeney brings out a soap made from her dirty bath water

This is a limited edition and the product has already generated controversy on social media.

Sweeney with his soap via Instagram
Aida Xart
30/05/2025
2 min

BarcelonaActress Sydney Sweeney (United States, 1997), who rose to fame with her role as Cassie Howard in the series Euphoria, has surprised his fans by releasing a soap made with water he has used to bathe. The product, called Sydney's Bathwater Bliss, was created in collaboration with the men's hygiene brand dr. Squatch and will go on sale from June 6 in a limited edition. Its ingredients include pine, moss, and "a touch of Sydney's bathwater," although the brand explains that it smells like "morning wood."

Sweeney has starred in several blockbuster films, such as Anyone but you and Mrs. WebAt the same time, she founded her own production company, Fifty-Fifty Films, which focuses on telling stories with women as protagonists. Although she has never taken a political stance, she gained many conservative followers after posting a family photo in which some members wore the red hat with the slogan Make America great again.

This isn't her first time working with the Dr. Squatch brand: last year, the actress appeared in an ad in a bathtub, calling viewers "dirty boys" to promote soaps. Fans of the brand began requesting a taste of her bath water on social media. The actress told the magazine: GQ that she "definitely wasn't aware" of the erotic implications of bath water until she started seeing it in her comments. Still, she agreed. She explained that she saw it as a way to regain power over her image: "I honestly think it's a really fun, full-circle moment because fans always joke about wanting my bath water... and I was like, 'This is a really cool way to have a conversation with the audience and give them what they want; but also, hopefully, lift their spirits.'" Dr. Squatch presented Sydney's Bathwater Bliss in conjunction with the actress via Instagram, in a photo where the actress was bathing and holding the product. The brand has launched a contest to give away 100 units of the soap.

She is not the first celebrity to make money selling products like this. Gwyneth Paltrow presented a candle called This Smells Like My Vagina in her online store Goop for $75, and it sold out the same day. A similar event occurred with the influencer Belle Delphine, who posted videos of herself in a bathtub and sold the water for $30 a bottle. The first time she offered it, her GamerGirl Bath Water sold out within hours. At least Sweeney isn't planning on milking her fans too much: the soap sells for an affordable $8.

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