Technology and sustainability for aquatic leisure and well-being at Piscina Barcelona

The Gran Via exhibition center will host, from November 17th to 20th, what is already anticipated to be the largest edition of Piscina Barcelona in almost two decades. Growing by 22% in size, it will bring together more than 400 exhibitors from 30 countries. With nearly 70% of its offerings international, the show reaffirms its European leadership and consolidates its position as the essential event for discovering the latest in swimming pools. wellness and outdoor spaces. Organized by Fira de Barcelona with the support of the Spanish Association of Professionals in the Swimming Pool Sector (ASOFAP), the event positions itself as the strategic meeting point for the sector, while also aiming to be the gateway to the Spanish market, with a forecast of exceeding 15,000 professional visitors, 60% of whom will be from abroad.

The president of the Organizing Committee of the show and CEO of Fluidra – a Catalan company specializing in equipment and connected solutions for swimming pools and wellness – Eloi Planes, emphasizes that the show "reflects the extraordinary vitality of a sector that combines innovation, sustainability, and well-being to transform." According to Planes, this edition "will bring together the main international players and demonstrate how technology, design, and efficient management can create smarter, more sustainable aquatic spaces that are more connected to people."

Spain, a European leader in swimming pools and wellness

Spain has more than 1.3 million swimming pools, making it the second country in Europe with the most facilities, second only to France. According to the 2025 Swimming Pool Sector Barometer prepared by ASOFAP, the sector grew by 5.2% in the first half of the year, a trend that could place its annual revenue above €1.6 billion. The sector's growth stems from increased residential demand, hotel renovations, and the growing popularity of wellness and outdoor leisure. The industry, comprised of more than 2,000 companies and 70,000 direct and indirect jobs, stands out for its innovation in water treatment, automation, and energy efficiency.

In this edition, the sector outdoor It gains prominence and is incorporated into the central area of the room, with the showroom of more than 1,000 m² that will recreate a center wellness Fully operational and integrated into a Mediterranean garden. A complete range of outdoor furniture and kitchens, barbecues, lighting, paving, fireplaces, sun protection systems and landscaping solutions, saunas, spas, treatment cabins, and relaxation areas will be presented. A proposal that reinforces the connection between design, well-being, and the outdoor lifestyle.

AI and automation for more efficient pools

This year, artificial intelligence, energy efficiency, and automation are the key trends, driving smarter, more sustainable, and healthier aquatic facilities. Most projects incorporate specific technologies to reduce water and energy consumption, and Piscina Barcelona aims to highlight this progress with solutions such as saline chlorination, robotic pool cleaners, high-efficiency heat pumps, and automatic covers that minimize evaporation and heat loss. These innovations contribute to creating cleaner and more efficient swimming pools, in a context where they represent only 1% of water consumption in Spain. Innovation Zone The most disruptive products in sustainability, digitalization, and user experience will be showcased.

Environmental commitment and recognition of innovation

In addition to the exhibition area, Piscina Barcelona 2025 will offer a program of more than 30 activities focused on digitalization, efficiency, regulations, and business opportunities, with the aim of boosting the sector and generating synergies among manufacturers, architects, engineers, installers, and facility managers. The event will also host the Wellness Experience Awards – presented at the best spas, wellness clinics, and destinations. wellness of the year—, the Barcelona Pool Awards—for the best residential and public pool and the most innovative product in sustainability and connectivity—, the Outdoor Design Awards—for the best outdoor decoration projects—, and the EUSA Awards—for the best European projects in the sector—, as well as the International Competition for Architecture and Landscape Design Students, focused on a hypothetical scenario. In keeping with the values it promotes, the event will implement sustainability measures, such as using reclaimed water from the Bernat Picornell Pools to fill the exhibition facilities, which will be returned in optimal condition. Furthermore, as part of the Towards Zero Impact initiative, waste will be minimized and materials and furniture will be reused.