3Cat and the series: a good change of direction (and a reservation)

3Cat offered a breakfast to the press on Thursday to present its plan for 2025 in terms of fiction. As success in the audiovisual sector is always difficult to predict, it is worth celebrating that investment is growing: this allows for more shots to be fired and, therefore, increases the chances of stumbling upon a successful project. This is not Sweden or one Vintage, even if it means having to accept failed series like Fiona's gaze either The Academy. The change of direction that has been made in terms of language is also healthy: for a time, in order to increase the number of productions signed by TV3, it was accepted to be the minority partner in some productions even though Catalan had a shared presence (and sometimes migrated). This has been corrected and the Corporation ensures that, at least on its own screens, the fictions in which it participates always have a full version in Catalan. If it is dubbed, original interpretations in Spanish are lost that practically all viewers could understand, but linguistic coherence has been recovered.

And the reservation. During the presentation, it was stressed that some of the 3Cat fictions were intended to be "niche", that is, to be aimed at a specific audience. And there was also talk of promoting young talent, who perhaps do not yet have enough experience to take on a big-budget series that can premiere on TV3 with the required audience ratings. These are valid arguments, but they can be a double-edged sword. It is good to be able to take risks and give opportunities to new voices, but then it is necessary to demand an extra dose of rigor when evaluating the results. Otherwise, any audience failure can be justified by brandishing the pretext that it was a niche series, when in reality it had other problems in conception or execution.