Consum foresees surpassing the barrier of 5,000 workers in Catalonia this 2026
The supermarket cooperative will invest almost €60M to open seven own stores and innovate in logistics
BarcelonaThe Valencian supermarket cooperative Consum plans to hire more than 300 workers in Catalonia in 2026, exceeding the 5,000 employee mark in the region. This figure signifies a renewed commitment to Catalonia, a territory that the group's CEO, Antonio Rodríguez, considers "priority." Last year, the company already created 400 new jobs in Catalonia, triple the number from the previous year. renew its commitment to the Principality, a territory that the group's CEO, Antonio Rodríguez, considers "priority." Last year, the company already created 400 new jobs in Catalonia, triple the number from the previous year.
In a press meeting held this Wednesday in Barcelona, the cooperative also detailed that it plans to invest 58.6 million euros in Catalonia throughout 2026. Of this amount, 46.4 million will be allocated to the opening of new stores, expansions, and renovations – this year they expect to launch seven own stores and thirteen franchises operating under the Consum Charter brand –, 11.2 million for logistics innovations, and approximately one million euros for improvements in their offices in El Prat and Zona Franca.
The investment figures for this year do not include the two macro-projects Consum is working on to consolidate its presence in Catalonia. In this regard, the group continues to negotiate to obtain the necessary permits to create a new logistics center of approximately 100,000 square meters in Montcada i Reixac (Vallès Occidental) and to build a new logistics platform in the Zona Franca of Barcelona. Both facilities – with an estimated aggregate investment of over 250 million euros – would also allow the cooperative to strengthen its commercial strategy, based on acquiring products from local suppliers.
Results in Catalonia
In 2025, sales to end customers of Consum and its Consum Charter franchises reached 1,184 million euros in Catalonia, almost 10% more than the previous year. In a context that its general director considers "not easy" due to geopolitical tensions, a drop in consumer confidence, and "brutal" competition, the results have been "satisfactory".
In Catalonia, the cooperative has achieved a market share of 7.2% and has positioned itself as the fifth largest food distribution operator by surface area. According to the latest balance sheet, the company has 121 own establishments and 168 franchises in the Principality. Likewise, Consum purchased products from more than a thousand local suppliers for 1,054 million euros in 2025, 15% more year-on-year.