What the heck are these little bags?
On Sunday night the 30 minutes went deeper into The new smoking about ways to induce nicotine consumption by avoiding the traditional act of smoking, which is increasingly restricted. Delving into the world's greatest vice par excellence is approaching the grotesque. Because this addiction has always had the ability to become normalized. The recovery of archival images from 1988 of a school teacher surprised and somewhat annoyed because he couldn't smoke in the playground is the perfect synthesis of the resistance to considering it a bad habit. Seeing images now of people smoking in schools, airplanes, restaurants, or offices, and seeing how banning it would involve controversy and hours of debate in the media, is shocking.
Precisely for this reason, it's easy to intuit that many of the images we saw in this 30 minutes will cause perplexity in the future. This is the case of the small nicotine pouches placed on the gum, which have become extremely popular in Sweden. Littering the streets is perpetuated regardless of the consumer product.
The report included multiple witnesses from underage adolescents who remained anonymous. 30 minutes It was obvious that one of the new sales strategies had to do with product packaging. In the eerie tavern setting, we discovered retail spaces with a carefully designed, minimalist design that harked back to the clean, modern, and sterile aesthetic of Apple stores. boutique Philip Morris in Barcelona with its sales manager discussing the properties of its product. The report also provided an insight into Philip Morris's new communications policy. If for decades the tobacco company had been a silent and secretive entity, now the company's chief scientist appeared on camera, almost seeming to advocate for consumer health. A magnificent policy of feigned transparency, with sly intentions when it came to reporting. Another case was that of the Swedish company trying to expand its nicotine pouch business in Barcelona after opening an online sales portal, which was also shown to us. Perhaps it would have been better to remove the brand name, because the report, which was supposed to denounce new forms of smoking, sometimes had the opposite effect: an ad offering a range of possibilities and product names.