The television move of the PP and La Sexta


On Friday morning the media covered the event.opening of the judicial year. It's an institutional ritual where speeches by the Supreme Court president and the attorney general diagnose the state of the justice system. It's an eminently corporate and symbolic act of what citizens feel distant from. Televising it can be interpreted as a gesture of transparency in which the judiciary self-evaluates, but at the same time it contributes to accentuating that aura of distance. The bright red, on La Sexta, for example, they kept a fixed box on the screen with the image of the entrance to the Supreme Court to closely observe how the attendees arrived, as if it were the red carpet of a glamorous film festival.
This year the event had an extra political relevance for the prosecution of the Attorney General himself, Álvaro García Ortiz, and the debate over whether his intervention before the king was appropriate or not. The PP's snub in protest at the presence of the Attorney General added fuel to the fire.
Now, this alleged boycott by Núñez Feijóo was, in reality, a counterprogramming strategy. Instead of assuming the cost of the absence, the PP turned it into an opportunity. Their "protest" had a good media return. Feijóo and Ayuso were treated to a thorough, live television coverage of a parallel party event in Arganda del Rey. The bright red They were waiting for the two leaders in the Town Hall square to hold their parallel party, broadcast throughout Spain thanks to La Sexta. They celebrated it at exactly the same time as the opening of the judicial year began, with their speeches being broadcast simultaneously.
While García Ortiz was speaking, Antonio García Ferreras featured a panel on his program where we saw the president of the Community of Madrid giving a live speech. In the middle of the Attorney General's speech, they cut him off and changed priorities, and the viewers were moved on to hear Díaz Ayuso's flamboyant dissertation. Therefore, La Sexta equated the two events in importance and impact. One of Ayuso's legendary phrases is that "Madrid is Spain within Spain"and that's exactly what we were watching on TV."Ayuso and Feijóo's conclave in Arganda del Rey", read the on-screen banner. Meanwhile, on La Sexta, the speech by Supreme Court President Isabel Perelló took a backseat to Feijóo's sermon. The PP's snub at the Supreme Court event undoubtedly had propaganda benefits. He had been a mere spectator. However, on Friday morning, he became a co-star, complete with a show.