The journalistic 'match' of ARA and subscribers
The ARA Summer Party organized speed dating between subscribers and journalists from the house
BarcelonaHow is a newspaper made? What does the person hiding behind the signature we read every day look like? These questions, and many others, found answers in the ARA's Summer Party, which took place this Wednesday and included original speed dating sessions between subscribers and journalists from the company. It was the first time this activity had been held, and on both sides, the same nerves were detected as those that surface on a romantic date, although in this case the participants were not risking as much as supposed sentimental happiness.
In the Machine Room of the Antiga Fàbrica Damm, thirteen tables were set up, each with two chairs. On one side, a prominent signature from ARA, such as Empar Moliner, Ignasi Aragay, Jordi Nopca, Juanjo Sáez, or the director of the newspaper, Esther Vera. On the other, a subscriber who had four minutes to chat and ask any curiosities they had about the newspaper. And, as is the norm for speed dating, four rounds to meet as many people as possible.
Just like in real life, the quick journalistic quotes were an example of diversity. There were subscribers from everywhere: Martorell, Sabadell, and Olot, among other places. There were readers from the very first issue, but also new members of the ARA community. One of the veterans recalled the excitement he felt when he experienced the birth of ARA and realized that he had finally found "his newspaper" after many years of reading other publications that didn't quite suit him. "I've been a subscriber since day one," he exclaimed, while confessing his favorite daily article: "I'm a big fan of the "Stop machines, seems like a very meritorious column".
The admiration and fascination between journalists and readers were reciprocal. Empar Moliner concluded the first meeting by excitedly recounting the story of the first subscriber she had met, a man with a visual impairment who had to make great efforts to read, but who did not falter in his endeavor. "I read with the computer, because that way I can make the font large. I can't read on paper, only the headlines," the subscriber explained to Moliner. Jordi Nopca was talking with two women who declared themselves fans. "I read everything you write, word for word," says one of the interlocutors, who was accompanied by a friend who had just become a subscriber.
After four rounds of speed dating, the journalistic love was already palpable and the matches were certified with photos that immortalized the moment, such as the one requested by one of the readers to the head of the International section, Francesc Millan.