The audience meters validate the new 3CatInfo brand and register a general increase in audience numbers.

BarcelonaThe merging of the various news brands of the Catalan Audiovisual Media Corporation (CCMA) into a single entity has generated controversy among some of the organization's employees and also among voices linked to Junts, one of the political forces that formed the current leadership of the organization. However, audience analysis shows that the ratings meters have ignored this issue, and viewership has improved for most of the network's news programs, albeit with some nuances.

The most obvious figure, because there is a public and daily measurement, is that of the former 3/24 channel. Since its relaunch on September 17th and until the end of October, the channel has achieved a 1.9% audience share. This figure surpasses that of the same period in the previous five years, during which it reached a maximum of 1.6%. Between these same figures—to avoid the seasonal effect—but for last year, 3/24 registered 1.5%. The year-on-year growth, therefore, is 27% (pending confirmation of whether the relaunch effect and curiosity about the novelty will consolidate or if figures will return to similar levels).

To the NewscastThe positive reception has been mixed. In the afternoon edition, which retains Toni Cruanyes but adds Raquel Sans on Fridays and weekends, the audience share has risen from 20.5% to 22.1%. However, the midday slot shows a decline in viewership due to the change from Sans to Anna Garnatxe, as, despite the same news coverage, it has suffered a slight drop from 27.6% to 25.8%. Nevertheless, this figure remains in line with the results of the previous ten seasons: six times the audience share was higher, but four times it fell below average.

Meanwhile, in the evening slot, Marina Romero has seen an improvement in her ratings. Her program has been renamed More Night –it used to be Plus324—and jumps from 1.4% to 1.8% audience share. These figures don't match those of his predecessor, Xavier Grasset, who achieved better results in nine out of ten season premieres, although he's starting to get closer, especially in the last four years, when the journalist began to show signs of wear and tear and erosion in the audience measurement data.

The success of the new 3CatInfo brand on radio is more difficult to measure, because the EGM—the only entity that measures radio listenership—only provides three annual data sets. However, digital data suggests that there has also been an improvement, at least in the number of devices. A total of 50,100 devices have connected since the launch of the new 3CatInfo Radio, representing a daily average of 4,800 unique devices, which is 19% more than the average recorded throughout 2025.

A good start

Beyond the launch of the new look and brand for its news programs, TV3 has had a strong start to the season. October ended with a 14.1% audience share, making it the undisputed leader, well ahead of La1's 10.0%, which came in second. Among this year's premieres, however, the success has been mixed. The new phase of CollapseWith Jordi González as host, the show is surpassing the ratings achieved by Ricard Ustrell during the same weeks in 2022, 2023, and 2024. Back then, it scored 8.4%, 13.5%, and 12.9%, while its successor has reached 13.9%. share in the six episodes aired so far. The generational series Vintage It's also performing very well, with a remarkable 15.5% audience share, although this is a significantly lower result than the first season, when this comedy starring Abel Folk and Lluís Villanueva achieved 16.9%. Finally, Bestial It started with very poor ratings, but moving it to a different time slot and improving its performance has allowed it to recover somewhat. On Sunday, October 19th, it even reached 11.1%, although it has accumulated an average of 8.8% so far, still well below the channel's average.