Ebro begins the conquest of Europe

After having established its range in the Spanish state and achieved a foothold in an increasingly complex market, Ebro has this week inaugurated the first five dealerships of the brand in Portugal, in the cities of Porto, Aveiro, Viseu, Leiria, Coïmbra and Lisboa thanks to a collaboration agreement with the Portuguese distributors of the MCoutinho group.Ebro lands in Portugal with the S400 models, S700, S800 and S900, with conventional hybrid or HEV versions, plug-in hybrid or PHEV, and conventional combustion engines, as well as with front-wheel drive or all-wheel drive variants. Throughout 2026, the brand expects to also introduce a fully electric model, also assembled at the Barcelona plant.The arrival in Portugal is a first step in the brand's international growth strategy, which expects to open five more dealerships before the end of the year and reach 20 dealerships throughout the country by 2028. The Portuguese market is Ebro's first international venture, which has also planned to open new dealerships in Croatia, Slovenia, and Bulgaria.The fastest growing brand in Spain

Ebro has been the brand that has grown the most and fastest in Spain over the last sixteen months, thanks to the alliance with distribution groups and dealerships and the industrial, financial, and technological support of Chery, the parent company of the Zona Franca brand. In this regard, Johnson Xu, vice president of Chery, has announced that Ebro will "deepen local production" in Barcelona and in the new R&D center in Cornellà to adjust the brand's product to the tastes and preferences of European buyers and "sustain the brand's growth".