From Cassà de la Selva to the world: the company that hires 27,000 people a day
The goal of Eurofirms' new CEO, Anna Golsa, is to transform the leading Spanish human resources company into a global enterprise with Spanish capital.
Cassà de la SelvaAlongside the C-65, the road that connects Girona with the Costa Brava, stands the headquarters of the largest Spanish-owned resource company in Spain. Every day, it hires a total of 27,000 people from seven countries; 91,000 annually. And it does so from the industrial park in a cork-producing town, with no intention of abandoning its 35-year history. This is Eurofirms, which, with a turnover exceeding €700 million in 2025 and a 13% growth rate, holds the third-largest market share in the sector nationwide. But that's not enough for them.
From its renovated facilities in Cassà de la Selva, where 200 people work but there is capacity for more than 300, the company is working with a clear objective: to become a global company, with all that entails. To fulfill its Next Level strategic plan for 2027, Eurofirms has just revamped its management team with the appointment of Anna Golsa as CEO. "We want to consolidate our position in all the countries where we operate, especially Italy and France," Golsa stated in an interview with ARA regarding the change in leadership at the family business. The ambition is to exceed €900 million in revenue by the end of the plan.
The Girona-based company was founded in 1991, primarily focused on temporary employment agencies (TEAs), which remain the core of its business, but over time it has expanded its services to headhuntingOutsourcing, all types of training, and talent management. Miquel Jordà, who has stepped down as CEO to focus on strategic vision as owner, emphasizes that they are very faithful to the motto of People firstStarting from the ground up, with a strong word-of-mouth approach – the first advertising campaign was five years ago – understanding that people come first and tailoring everything to individual needs. Especially regarding the selection process, where technology is playing an increasingly important role.
The IT wing, in fact, is the largest of the Cassà de la Selva facilities; it's also where the company acknowledges feeling the effects of not being located in Barcelona, particularly regarding recruitment difficulties. But remote work is also integrated into daily operations. "Capital cities are a bit of a black hole," Golsa points out. "I'm a strong advocate for them not being like that, and I believe Girona has the infrastructure and conditions for things to happen."
In recent years, Eurofirms has made a significant investment in artificial intelligence in its recruitment processes, but the CEO emphasizes that its purpose has been to "avoid bias." "As recruiters “[Headhunters], we are human and we can have biases,” says Golsa. “What we have set out to do with AI is to not have them, to value talent, to find a cultural fit, also with people with disabilities.”
Disability as an opportunity
Another differentiating factor for Eurofirms compared to its main competitors in the sector is its close relationship with its foundation, dedicated to the employment of people with disabilities. Maria Jordà, sister of the company's owner, has been at the helm for over a decade. The foundation's purpose stemmed from a shared awareness: they both have a sister with a disability. "That's why we say the foundation is in our DNA," explains Jordà. This awareness has led them to implement "positive discrimination" in all recruitment processes, ensuring the inclusion of people with disabilities. "It's part of who we are, and we decided that the group wouldn't be the one to create barriers or prejudices," adds the president of the Eurofirms Foundation. Along this path, their other focus has been on education, aiming to "not associate disability with low levels of education and thus break down the stigma." In recent years, their focus has been on the technology sector because, as Jordà puts it, "in an environment where talent is scarce, we cannot ignore disability."
This differentiating factor, along with their unique talent acquisition method, is what they intend to leverage in their international expansion. Currently, 78% of the company's revenue is generated in Spain, and they have a workforce of 1,600 employees spread across Portugal, Italy, France, Chile, Brazil, and Peru. The global company's objective is, therefore, to carve out a niche in a sector dominated by multinational giants like Adecco and Randstad, both leaders in Spain.