A Viva, the film with which Aina Clotet has won the revelation award at the Critics' Week in Cannes, the protagonist is a biologist who studies how to extend life to 120 years. And, almost as if it were a sequel to this film, in the other opera prima by a Catalan director premiered at the Cannes Film Festival, The end of it by a Catalan director premiered at the Cannes Film Festival, The end of it begins with the protagonist's birthday, an artist who reluctantly celebrates reaching 250 years old because she is tired of the perennial joy that surrounds her, of her friends, and of living forever. So her new artistic project, which will also be her last, will consist of dying, an announcement that shocks the entire society. For the director, we live in a world that “denies and tries to hide death” and in which youth is idealized as if it were the only desirable state of life. “It is absurd to think of youth as the peak of life, because in reality it passes very quickly –points out Martínez Bayona–. Organizing life like this doesn't help much to continue valuing what you do and who you are.”