Almost a decade after closing the shop she had in Sant Andreu, Barcelona, Pilar still frequently meets neighbors in the neighborhood who stop her to remind her, gratefully, that they have half their house set up by her. "It was the family business, of electricity and spare parts, which I gradually transformed into decoration," explains this cheerful 70-year-old woman.

For years, sociologist Elisa García-Mingo has immersed herself in the study of the machosphere, online communities that spread misogynistic content, whether through ridiculing comments and messages or by asking artificial intelligence to reinvent photographs of women to undress them.