When Diego Pablo Simeone, better known as the Cholo, landed on the Atlético de Madrid bench, Guardiola's Barça were the reigning Champions League champions, José Mourinho was managing Real Madrid, and Artur Mas was governing the Generalitat (Catalan government). On December 23rd, it will be fourteen years since an Argentine—an idol during his time as a footballer—with little coaching experience (he had only managed Argentine teams and a brief stint in Italy) arrived at the old Vicente Calderón. More than a decade later, he has managed to change the way Atlético fans think and establish a style of play that is now at the center of debate among fans. "El Cholo is no longer sacred to many fans. The public still cheers him, but he is no longer untouchable," Fran Guillén, who has called Atlético matches on DAZN, told ARA.