The two main problems when considering the purchase of an electric car are the range and the high price, which often makes the transition to electric mobility inaccessible to a large part of the population. Dacia wants to advance its plan to democratize access to electric mobility, with its new prototype named Hipster Concept, in reference to its urban, countercultural and somewhat indie, far from the trend of the major European manufacturers.

Since before the outbreak of the COVID-19 pandemic, new car sales and registrations in Spain had not surpassed 100,000 units. This year, the total stands at 112,820 cars, 18.6% more than the previous year and representing a cumulative annual increase of 14% compared to sales figures for 2025.