The automotive firm Ebro EV Motors, which began producing cars at the former Nissan plant in Barcelona's Zona Franca less than a year ago, posted sales of €105.2 million during the first half of its fiscal year. This growth has been driven by "the successful commercialization of its new sustainable vehicles," explains the group, which counts the Chinese company Chery as a minority partner. In fact, the brand has achieved a 2.52% market share in the plug-in hybrid SUV segment.

Pedro Calef is an engineer with a long career in the automotive sector. Now, as CEO of Ebro Motors, he is focused, on the one hand, on reindustrializing the former Nissan facilities in the Zona Franca, and on the other, on relaunching a legendary Spanish brand: Ebro. The factory is already up and running, although the so-called D-Hub needs to expand further with the arrival of the Chinese company Chery. And the first Ebros are already starting to hit the roads.